Indie

Young & Sick Website

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The Problem

Young & Sick is a vibrant visual brand with a distinct style that captures the imagination. This style challenged us to create a site capable of showcasing their creative vision while functionally capable of serving as a NFT showcase, music player, shopping cart and social interchange. The artistic style with non traditional navigation and infinitely responsive layouts risked any small change degrading the user experience - fortunately we are well versed with responsive site design.

The Solution

We started by tackling the responsive layouts with three separate designs for desktop, tablet/portrait and mobile. Within those major breakpoints, the layout infinitely resizes using dynamic viewport unit sizing for a standard user experience across devices. Next was the massive amount of customizable content which led us to using a headless CMS allowing the client to upload new content, edit and extend all features. We created a custom audio player to fully immerse the user both the visual and auditory artistic experience. Finally to tie in past NFT drops and social connections we implemented token gating to the NFT gallery and the shop products, complete with a custom shopping cart for a full featured experience.